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Interesting how...
defender_uk
 

Posts: 575
Joined: Aug 2011
Location: York
Post: #1
Interesting how...

...on the LR website, they have moved the RRE down a level to sit between the Freelander and the Disco...
Is it a recognition on LR that the RRE isn't really up to the title of a RR??

Discuss.....lol

Defender_uk

Evoque Prestige Lux, OG, maual, style 4 wheels

comes to live with Defender 90 TDCi 07
09-09-2012 10:27am
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cjfp
 

Posts: 2,917
Joined: Nov 2010
Location: Hampshire
Post: #2
RE: Interesting how...

Listed in price lowest to highest.

Pure 3dr SD4 Tech Man ; Firenze Red ; 19" Style 3 ; Pano ; Ebony / Ivory Int ; Auto dim rear view ; 2 seats ; Park Aid - Rear cam ; Ext. folding mirrors ; Adap Xenon ; Fogs ; Mud Flaps ; Side Steps - Rec'd 28/12/11 - Sadly going 6/6/14 - Gone, now running BMW X6
09-09-2012 11:32am
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defender_uk
 

Posts: 575
Joined: Aug 2011
Location: York
Post: #3
RE: Interesting how...

uhm...bit of a change though.....

Defender_uk

Evoque Prestige Lux, OG, maual, style 4 wheels

comes to live with Defender 90 TDCi 07
09-09-2012 02:50pm
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cjfp
 

Posts: 2,917
Joined: Nov 2010
Location: Hampshire
Post: #4
RE: Interesting how...

I think there is a marketing move from LR in the midst - ie there are no longer separate LR and RR Facebook or twitter pages, the RR stuff has closed and you are told to like/ follow the LR page.

Pure 3dr SD4 Tech Man ; Firenze Red ; 19" Style 3 ; Pano ; Ebony / Ivory Int ; Auto dim rear view ; 2 seats ; Park Aid - Rear cam ; Ext. folding mirrors ; Adap Xenon ; Fogs ; Mud Flaps ; Side Steps - Rec'd 28/12/11 - Sadly going 6/6/14 - Gone, now running BMW X6
09-09-2012 03:21pm
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J77
 

Posts: 1,272
Joined: Jul 2011
Location: Fife
Post: #5
RE: Interesting how...

Land rover has scrapped plans to split the brands. Not sure about the new slogan though "above and beyond".

18MY Range Rover Velar R-Dynamic SE D240
10-09-2012 01:16pm
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FFRR
 

Posts: 42
Joined: May 2011
Location: UK
Post: #6
RE: Interesting how...

Very odd to reverse what was such a major brand division a year or so ago. Wheel centres have changed back to Land Rover ovals from 13MY.
10-09-2012 02:53pm
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XFullFatTim
Bat wielding forum enforcer

Posts: 9,295
Joined: Oct 2010
Location: Somewhere between here and there.
Post: #7
RE: Interesting how...

Cost savings? Or maybe they did the market research after the change and found that Land Rover was well recognised as a brand (after all, like Jeep, Land Rover has become a generic name for SUV's/4x4's much to the disgust of Mercedes and BMW who's cars I have heard referred to as both Land Rover and Jeep X/ML!) and Range Rover is perceived as a model rather than a range of vehicles

A Pangea Green New Defender 110 First Edition is now sitting on my drive alongside British Racing Green Electric Mini Cooper SE Level 3. After 21 years in my hands my TDI300 90 was handed on to the next custodian on 15 July 2022.
(This post was last modified: 10-09-2012 02:59pm by XFullFatTim.)
10-09-2012 02:57pm
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IKM
 

Posts: 607
Joined: Oct 2011
Location: Aberdeenshire
Post: #8
RE: Interesting how...

(10-09-2012 02:53pm)FFRR Wrote:  Very odd to reverse what was such a major brand division a year or so ago. Wheel centres have changed back to Land Rover ovals from 13MY.
Oh well, that's another set or 2 I'll have to buy. Just bought the RR centre caps for the winter rims!

Arrived 16 December 2011: Prestige SD4 auto 5dr in OG with Adaptive Dynamics, Adaptive Xenons, Surround Cameras, Auto Dimming Rearview, Grey Oak Wood, Spare Wheel and Powered Tailgate.

Joining 2010 Freelander XS Td4e in Stornoway Grey (we like Grey!)
10-09-2012 03:32pm
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