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LR to open factory in China
XFullFatTim
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Post: #1
LR to open factory in China

In the weekly motoring magazines there is an item that Land Rover has signed up to a joint venture with Chery (??) in China to build
Land Rovers for the local Chinese market in China. That should free up some capacity for the rest of the world's production at Halewood.
http://www.cheryinternational.com/

A Pangea Green New Defender 110 First Edition is now sitting on my drive alongside my 1996 Defender 90 TDi300
(This post was last modified: 20-10-2011 08:06pm by XFullFatTim.)
20-10-2011 08:04pm
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The Valeter
 

Posts: 1,494
Joined: Oct 2011
Location: Medway, Kent
Post: #2
RE: LR to open factory in China

(20-10-2011 08:04pm)XFullFatTim Wrote:  In the weekly motoring magazines there is an item that Land Rover has signed up to a joint venture with Chery (??) in China to build
Land Rovers for the local Chinese market in China. That should free up some capacity for the rest of the world's production at Halewood.
http://www.cheryinternational.com/

Some may ask why a joint venture = reason you won't get production in China if you don't do a joint venture!

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20-10-2011 08:12pm
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vinda
 

Posts: 446
Joined: Apr 2011
Location: Kenilworth
Post: #3
RE: LR to open factory in China

(20-10-2011 08:12pm)The Valeter Wrote:  Some may ask why a joint venture = reason you won't get production in China if you don't do a joint venture!

Very true.
27-10-2011 02:36am
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DynamicRRV
 

Posts: 633
Joined: Apr 2011
Location: Midlands
Post: #4
RE: LR to open factory in China

True
27-10-2011 09:00am
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QUEEVO
 

Posts: 247
Joined: Apr 2012
Location: Melbourne, Australia
Post: #5
RE: LR to open factory in China

Have to note that I think I'm pleased to have ordered mine at this point in time, being assured of an "official" UK build. I think there would be every chance that Australian deliveries could come out of Halewood too...

regards,
Queevo
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MY12 TD4 Prestige Auto, Baltic Blue / Vibe, Tech, Surround Cameras, Fixed Panoramic Roof, Privacy Glass
10-05-2012 01:22pm
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Straydox
 

Posts: 583
Joined: Nov 2011
Location: Warwick
Post: #6
RE: LR to open factory in China

Doing a JV would make a lot of sense:

1) Shared risk
2) Local market expertise
3) Established supply chain
3) Established dealer network and infrastructure

To name but 4...

Delivered 15th May 2012, rejected and returned 4th Feb 2013 - SD4 5 door Prestige manual with a bucket full of rattles Mauritius Blue. Crazy Audi MY2020 RSQ3
10-05-2012 01:27pm
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jitenc
 

Posts: 550
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Location: london
Post: #7
RE: LR to open factory in China

+ local jobs...

Got mine : Dynamic Fuji White with Lux Pack and black contrast roof.
Optional extras : Privacy glass, Heated steering wheel and TPMS.
Me: Very HappyVery Happy
10-05-2012 01:33pm
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Kimv
 

Posts: 340
Joined: Jan 2012
Location: France
Post: #8
RE: LR to open factory in China

Maybe more a matter of keeping Halewood to preserve a minimum of British identity and produce a minimum of cars with the minimum of expensive workers and producing the maximum of cars with the cheapest workers in the world in China. That's what they all do now...

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10-05-2012 02:35pm
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Straydox
 

Posts: 583
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Location: Warwick
Post: #9
RE: LR to open factory in China

(10-05-2012 02:35pm)Kimv Wrote:  Maybe more a matter of keeping Halewood to preserve a minimum of British identity and produce a minimum of cars with the minimum of expensive workers and producing the maximum of cars with the cheapest workers in the world in China. That's what they all do now...

To be fair that's all changed in the last couple of years because of the global rise in the cost of energy - now the real cost savings are to be had by producing the goods as close as possible to the point of consumption and avoid import duties too. JLR will be looking at the massive and rapidly growing local market for expansion.

Delivered 15th May 2012, rejected and returned 4th Feb 2013 - SD4 5 door Prestige manual with a bucket full of rattles Mauritius Blue. Crazy Audi MY2020 RSQ3
10-05-2012 02:51pm
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PhilSkill
 

Posts: 3,871
Joined: Jun 2011
Location: Warwickshire
Post: #10
RE: LR to open factory in China

I'd agree a Chinese factory will likely be for selling to the Chinese and Far East, a very large expanding market, Apparently recent studies have shown Shanghai/Hong Kong has the most highly educated children in the world.
China The Cleverest Country?

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(This post was last modified: 10-05-2012 03:11pm by PhilSkill.)
10-05-2012 03:11pm
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