Going back to the start of Valeter's thread - the Sales Manager is a cute chap and knows it is easier (and safer) to sell upwards so a car with the options you want rather than selling downwards i.e. a Prestige or a Dynamic with kit you don't personally see much value in.
There is a hidden risk - especially if its your hard earned cash we are talking about and you are the kind of driver where you just have one lovely car in your family (there are posters here without that challenge I note

) or it's a company purchased motor.
When all the hype and shortages have died down and RR Evoques are a common sight on the roads (it's going to happen) then most of the residual value of a lot of the carefully chosen options (aside from probably Nav and Auto) will evaporate and the cars will be worth close to their base model valuations for a given year.
You can see the effect now if you look at leasing an Evoque instead of buying outright - there is very little difference in the monthly lease cost of a Pure Evoque with the Tech and Style packs and a Prestige - however the Prestige is worth quite a bit more money at say the 3 years/60,000 miles point because it isn't hit so heavily hit for depreciation because many of typical Pure extras are in the base vehicle as standard.
I have no axe to grind here and drew my own conclusions based on careful research.